Uri Levine

Join 250+ B2B founders in Sprint Club (free 7-day trial): https://www.strategysprints.com Uri Levine, founder of Waze and author of "Fall in Love with the Problem, Not the Solution," reveals why cancelled customers are your most valuable source of truth.. and how talking to them transforms your product, retention, and growth. In this episode you will learn: - Why churned customers give you the most honest feedback - The exact questions to ask customers who cancelled - How Waze used customer pain points to build a $1.1B company - The "fall in love with the problem" framework for any B2B founder - How to turn cancellation conversations into retention systems ABOUT THE SALES SHOW Simon Severino helps B2B founders grow revenue with proven sales systems, positioning, and AI-powered workflows. New episodes every week. Free sales tools: https://www.strategysprints.com/tools Newsletter: https://thesalesshow.beehiiv.com CONNECT X: https://x.com/simonseverino LinkedIn: https://at.linkedin.com/in/simonseverino

The Real Journey of Building a Startup with Uri Levine (Co-founder, Waze) What does it really take to build a successful startup? Uri Levine, co-founder of Waze and author of Fall in Love with the Problem, Not the Solution , shares the raw reality of entrepreneurship—failures, pivots, and the long road to product-market fit. Uri Levine is a serial entrepreneur, investor, and mentor who has built and guided multiple startups, including Waze and Moovit. With decades of experience, he’s passionate about helping founders navigate the unpredictable world of startups by focusing on solving real problems and making smart, strategic decisions. In this episode, we talk about the truth behind startup success, the emotional rollercoaster, the failures that pave the way for breakthroughs, and why resilience is the most critical trait for any founder. Uri also shares insights from his new book edition, which includes a crucial chapter on crisis management and how startups can survive and adapt through tough times. Don’t miss this conversation with one of the minds behind one of the most impactful navigation apps in the world. Specifically, this episode highlights the following themes: Why solving a real problem is the foundation of every great startup The role of failure in finding product-market fit and achieving success How founders can navigate crises and keep their startups alive Link from this episode: Know more about Uri Levine: https://www.linkedin.com/in/uri-levine/?originalSubdomain=il Check out Uri’s website: https://urilevine.com Get his book, Fall In Love with the Problem, Not the SolutionNew edition available on February 18, 2025) : https://urilevine.com/book Get to know more about Robert Tuchman: https://www.linkedin.com/in/roberttuchman

As entrepreneurs, we are often so focused on finding solutions that we forget what matters most: the problem itself. And maybe we avoid the problem because we are afraid to fail, but as today’s guest eloquently explains, failure is the only true route to success! For today’s conversation, we are joined by the co-founder of Waze and serial entrepreneur, Uri Levine. Uri has just written a new book, Fall in Love with the Problem, Not the Solution , which is a practical guide for entrepreneurs on how to endure the rollercoaster of failure – faster and with more fun! Our chat explores the importance of prioritizing and documenting the problem, moving beyond mere conversation and toward building conviction, how falling in love with a problem will help you stay on mission and persevere through failure, and how to find the balance between experimentation and having a clear, focused path. Uri shares why failure is an absolute necessity and how failing faster is always better, before coaching established brands through the ins and outs of disruptions. To end, we discuss whether it’s better to solve a problem for yourself or others or both, and the extremely passionate and knowledgeable Uri Levine shows us how innovators, enthusiastic amateurs, early adopters, the early majority, and first-time users influence how you solve your organizational problems. Key Points From This Episode: Introducing the very passionate serial entrepreneur, Uri Levine. When Uri first realized that the problem is more important than the solution. His process for documenting problems, and when he first started making these notes. How he approaches people about a particular problem. Moving beyond conversation to build conviction. Being elected: falling in love with a problem to endure through failure; staying on mission. Threading the needle between experimentation and maintaining focus. Why failure is necessary for success, and how it helps to fail faster. The innovation dilemma: coaching established brands through disruptions. When to invest in a disrupter versus when to become one yourself. Solving a problem for yourself versus solving it for someone else. Organizational problems: how solving them may become your competitive advantage. Links Mentioned in Today’s Episode: Uri Levine Uri Levine on LinkedIn Uri Levine on X Uri Levine on YouTube Fall in Love with the Problem, Not the Solution Waze Daniel H. Pink David Ogilvie on LinkedIn Quit Thinking in Bets Sir James Dyson Stephan Wozniak Jeremy Utley

There are not many interviews where Nathan Chan is speechless, but this is one of them. If you want to learn how to find product market fit, build a successful team, and create a lasting business, then Uri Levine has the map. Levine is the co-founder of two unicorn startups–Waze and Moovit. He’s been a founder, investor, and chairman for more than ten successful startups focusing on solving big problems. His new book “Fall In Love with the Problem, Not the Solution-a Handbook for Entrepreneurs” was called “The Bible for entrepreneurs” by Apple co-founder Steve Wozniak. Listen to Nathan and Uri discuss…or Nathan learn: How to start with solving a problem Why it took four years to get Waze right Why you need to learn how to fire before you hire Why value creation is the purpose of entrepreneurship How to measure product market fit Convincing the “holy grail” of customers Why most startups fail Why there are only right decisions And much more product market fit wisdom… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings . Get exclusive, actionable advice from some of the world's best entrepreneurs. Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now ... For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

Uri Levine is a 2x 'Unicorn' Builder (Duocorn) who co-founded Waze and is a former investor and board member in Moovit. Uri recently published his book, "Fall in Love with the Problem, Not the Solution". We talk about some of the themes from the book as well as some stories from his own career. A message from this episode's sponsor - My Mentor Path This episode is sponsored by My Mentor Path . I'm a passionate advocate for mentoring and believe it to be one of the highest-leverage activities you can undertake to get ahead in your career. I try to do my part, but am but one man, so I helped set up this FREE mentoring community to try to help out at scale. Sign up now as a mentor, a mentee, or both! Episode highlights: There are no right or wrong decisions, only the decision you make right now Uri is often asked if selling Waze was the right decision, but you can only make decisions based on the information you have. It's more important to make a decision than wait for the perfect decision. Find a problem you care about, but you are a sample of one You should be passionate about the problem you're solving, but don't assume that anyone else cares as much as you do or wants to solve it the way you want to. You have to get out & speak to people who have the problem If you're afraid to fail then, in reality, you already failed When you're building something no one has built before, you never know if it'll work. You need to experiment, fail fast and have multiple shots on goal. The faster you fail, the sooner you can have another shot. Product/Market Fit does exist & it is measurable If you're not creating value, people won't come back. Retention is the most important way to measure P/MF & make sure that the solution to your users' problem is actually valuable. Getting people to value quickly is essential. B2B & B2C product management share the same goals You might have different customers who care about different features, but they all care about something. The metrics might differ, but the ultimate goal is to deliver value & solve a real pain for all these different people. Buy "Fall in Love with the Problem, Not the Solution" "Fall in Love with the Problem, Not the Solution offers mentorship in a book from one of the world's most successful entrepreneurs, and empowers you to build a successful business by identifying your consumers' biggest problems and disrupting the inefficient markets that currently serve them." Check it out on Amazon . Contact Uri You can visit Uri at his website UriLevine.com or follow him on Twitter .

Many entrepreneurs fall in love with their products, services, and ideas, but according to my guest today, this is wrong. What Uri Levine argues is that you have to fall in love with the problem, not the solution. Uri Levine is a passionate entrepreneur. Unicorns, companies that reach evaluation of more than a billion dollars, are rare, but URI has built two. He's the co-founder of Waze, which is the world's largest community-based driving, traffic and navigation app with more than 700 million users to date in which Google acquired for more than a billion dollars. In part two of our conversation today, he reveals the formula that drove these companies to compete with industry veterans and giants alike. By the end of this episode, you'll be able to be more relevant and valuable to your customers than your very best competitors. Join my weekly newsletter at GregMcKeown.com/1mw Learn more about my books and courses at GregMcKeown.com

Many entrepreneurs fall in love with their products, services, their ideas, but according to my guest today, this is wrong. What Uri Levine argues is that you have to fall in love with the problem, not the solution. Uri is a passionate entrepreneur. Unicorns, which are companies that reach valuation of more than a billion dollars, are rare, but Uri has built two. He is the co-founder of Waze, the world's largest community-based driving traffic navigation app with more than 700 million users to date in which Google acquired for more than a billion dollars. In our conversation today and next week, he reveals the formula that drove these companies to compete with industry veterans and giants alike. By the end of this episode, you'll be able to be more relevant and valuable to your customers than your competitors. Learn more about Uri here: https://urilevine.com/ Join my weekly newsletter at GregMcKeown.com/1mw Learn more about my books and courses at GregMcKeown.com

In This Episode You Will Learn About: The key to winning in any meeting and *spoiler alert* it happens in the first 10 seconds... Why you must focus on the problem, not the solution Knowing when, where, and how to take on risk The secrets to becoming successful in business The most important behaviors of successful entrepreneurs Resources: Website: urilevine.com Read Fall In Love With The Problem Not The Solution Email: fallinlove@urilevine.com LinkedIn: @Uri Levine Youtube: @urilevine5745 Facebook: @Fall In Love With The Problem Not The Solution Twitter: @UriLevine1 Overcome Your Villains is Available NOW! Order here: https://overcomeyourvillains.com If you haven't yet, get my first book Confidence Creator Show Notes: Are you willing to take a risk if it means reaching your dreams? Giving up was simply NOT an option for successful entrepreneur Uri Levine when he launched the worldwide navigation app, Waze, which now has over 700,000 million users around the globe. If you don’t allow anyone to judge your ideas, you can explore and develop new skills that may change your life! Plus, success doesn’t happen overnight, so you have to remember to ENJOY the journey! Uri will share how to make the hardest decisions you’ll face, and why sometimes in order to succeed, you need to FAIL a lot. Listen in to discover how you can tap into your own dedication and drive in order to achieve all of your goals! About The Guest: Our guest today Uri Levine, is very RARE! He’s built two companies that have been evaluated at more than $1 billion, and in his new book Fall In Love With The Problem Not The Solution, he shares how he did just that. As the Co-Founder of Waze, a commuting and navigation app with more than 700,000 million users to date, which he sold to Google for over $1 billion, Levine is committed to spreading entrepreneurial thinking so that others can build their own highly valued companies too! If You Liked This Episode You Might Also Like These Episodes: The Key To Staying Positive When The Unexpected Challenge Inevitably Hits With Heather! Your FAITH Is Stronger Than Your FEAR! with Heather! EMBRACE The 4 Phases Of Change With Jason Feifer The Editor & Chief Of Entrepreneur Magazine

My guest today is Uri Levine, a passionate entrepreneur and disruptor and two-time unicorn creator (Duocorn), who co-founded Waze. He was also an investor and board member in Moovit. He followed his dream to create a lot of value for a lot of people, through a series of startups, that disrupted inefficient markets and services. His startups primarily focus on solving “big problems” and saving consumers money and time while empowering them. He is also a mentor, a teacher, and an author. The topic is his book Fall In Love with the Problem, Not the Solution: A Handbook for Entrepreneurs. In this episode of Trend Following Radio we discuss: The journey from failure The contrast of entrepreneurs in the modern age Entrepreneurial mindset Understanding the perception of the problem and building a solution Jump in! --- I’m MICHAEL COVEL, the host of TREND FOLLOWING RADIO, and I’m proud to have delivered 10+ million podcast listens since 2012. Investments, economics, psychology, politics, decision-making, human behavior, entrepreneurship and trend following are all passionately explored and debated on my show. To start? I’d like to give you a great piece of advice you can use in your life and trading journey… cut your losses! You will find much more about that philosophy here: https://www.trendfollowing.com/trend/ You can watch a free video here: https://www.trendfollowing.com/video/ Can’t get enough of this episode? You can choose from my thousand plus episodes here: https://www.trendfollowing.com/podcast My social media platforms: Twitter: @covel Facebook: @trendfollowing LinkedIn: @covel Instagram: @mikecovel Hope you enjoy my never-ending podcast conversation!

We are anti-fee at LMM whether they be bank fees, credit card fees, or investing fees. Uri Levine from FeeX joins us to discuss avoiding investing fees. You probably go out of your way to avoid having to pay a $3 ATM fee but you might be losing much, much more than a few dollars through investing fees. Americans pay $600 billion in investing fees every year. That is 4% of the Gross Domestic Product! On an individual basis, you lose about one third of your retirement money to these fees over time. Types Of Fees Expense Ratio: This fee is charged for mutual funds, ETF’s and no-load funds. Expense ratio is what it costs an investment company to operate a mutual fund. Expense ratio is determined by a yearly calculation. The fund’s operating expenses are divided by the average dollar value of its assets under management. Operating expenses are taken out of a fund’s assets and lower the return to a fund’s investors. Plan Fee: If you have a 401(k), the provider may be charging you a plan fee for the privilege of holding your money. Your bank is already doing that! Advisory Fee: If you use a financial advisor, you’ll be charged a percentage fee. This is often negotiable. Real Dollars You might know what percentage you are paying but how much is that in real dollars? The average actively managed fund charges 1.25% . That doesn’t sound like much but over time, it adds up. It adds up to a lot. If you invest $100,000 in a fund with a 1% annual fee, which is less than average, it will cost you nearly $28,000 over twenty years, according to Securities and Exchange Commission calculations. If you had that $28,000 to invest, you would have earned another $12,000. How To Pay Fewer Fees Tailored investing advice is expensive. It might seem like paying a “highly trained expert” would guarantee higher returns than all those slobs who can’t afford an advisor are getting but a big chunk of those returns will be eaten up by fees and commissions. Under 1% is a good percentage to look for and you’ll find fees that low and lower with Index Funds and ETF’s. The average traditional index fund has a fee of 0.74% and the average ETF fee is 0.44%. Vanguard’s lowest fee fund is the Vanguard 500. The fee is 0.17%. Betterment charges a fee of 0.35% on the first $10,000 invested. If you’re choosing funds through your employer, it’s likely that no one in your HR department is an expert investment advisor so don’t count on them to explain the fees to you or even know what you’re talking about. Read the prospectus of each choice. That’s where you’ll find information about the fees charged. If you don’t like what you see, do some research on your own to find a fund with better fees and suggest it be included in the choices. FeeX As the saying goes, if you want something done right, or in the case, fairly, you’ll have to do it yourself. Uri was once charged thousands of dollars in fees on a retirement account. After lots of phone calls and time wasted on hold, he got the fees waived. But it made him wonder how many other people were being charged fees and if they were even aware of it. So he did the only logical thing; started a company to help root out those hidden fees and find alternatives. That’s when FeeX was born. FeeX will analyze your investments to uncover where you are paying fees and how much you’re paying. They will then find you cheaper alternatives with the same asset allocation. Learn more about your ad choices. Visit megaphone.fm/adchoices