Richard EdelmanEvery podcast appearance, updated as new ones drop

Our 10 favorite communication insights from 2025. The most transformative communication insights are the ones we actually remember to use. That’s why host Matt Abrahams is taking stock of his favorite communication tips from this year, so we can carry them into the next. In this annual Think Fast, Talk Smart tradition, Abrahams shares his top 10 communication insights from guests over the past year, from facilitating connection through Gina Bianchini's "proactive serendipity” to Jenn Wynn’s use of dialogue as a gateway to synergy. Whether you're looking to build trust, boost productivity, or speak more spontaneously, this year’s top 10 insights offer a reminder of all we’ve learned this year — and a roadmap for better communication in the year ahead. Episode Reference Links: Gina Bianchini : 244. Community Creates Change Muriel Wilkins : 240. Belief It or Not Jenn Wynn : 222. Discussing Through Discomfort Richard Edelman : 215. The New Media Landscape Alex Rodriguez : 201. Ballpark to the Boardroom Chris Voss / Peter Sagal : 197. Prep or Perish / 198. Pause and Effect / 199. Blunder Pressure / 203. No Script, No Problem Ada Aka : <a href="https://www.

For your communication to be credible, you can’t just say it — you have to do it. Want people to believe what you say? According to Richard Edelman , the words you choose only get you halfway there. To build real trust, he says, you have to practice what you preach. “Action builds trust,” says Edelman. “If you don't do something, you can't talk about it.” As the president and CEO of Edelman, a leading global communications marketing firm, Edelman is widely recognized for his thought leadership in marketing and PR, especially on issues related to corporate trust, brand reputation, and social responsibility. His annual Edelman Trust Barometer reveals a sobering reality: "Two-thirds of people believe leaders lie to them now, business leaders, government leaders, even journalists." For people and organizations that want to rebuild trust, whether in a one-on-one relationship or with a customer base of millions, Edelman’s advice is simple: "Decide, do, communicate." In this episode of Think Fast, Talk Smart , Edelman and host Matt Abrahams explore strategies for winning trust when traditional authority no longer guarantees it. In an age of skepticism, Edelman's insights show that sustainable trust comes not from perfect messaging, but from consistently aligning your actions with your words. Episode Reference Links: Richard Edelman 158. Hope for Cynics: Building Trusting Relationships through Communication Connect: Premium Signup >>>> Think Fast Talk Smart Premium Email Questions & Feedback >>> hello@fastersmarter.io Episode Transcripts >>> Think Fast Talk Smart Website Newsletter Signup + English Language Learning >>> FasterSmarter.io Think Fast Talk Smart >>> LinkedIn , Instagram , YouTube Matt Abrahams >>> LinkedIn Chapters: (00:00) - Introduction (01:03) - The Evolution of Trust (02:14) - Rebuilding Trust After a Breach (03:07) - Leader

As the war in Ukraine continues, the world is responding not just with various government sanctions on Russia, but also with a voluntary exodus of private corporations from the Russian market. To discuss these "private sanctions" and possible motivations behind them, we invited Richard Edelman, the CEO of one of the largest public relations firms in the world. Are firms profit-maximizing in their actions? Are they responding to political or consumer pressure? Or are they simply trying to avoid a public relations nightmare? Furthermore, do these actions constitute a precedent to be followed in future conflicts? Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Every year, Edelman publishes a trust barometer . This year, trust in most of our social institutions — and especially in media — was down. Margit asks Richard Edelman (CEO of Edelman), Emily Chang (Executive Producer at Bloomberg), and Helena Maus (CEO of Archetype) how real is the crisis of trust in media and beyond; what’s behind it; how does it relate to the perceived friction between tech and the media… and what will it take to (re)build trust. "4B with Margit" is a Clubhouse show for raw and unfiltered advice from comms and marketing experts who have seen it all, as well as insider stories from the builders and pioneers who were in the trenches. Think “Scandal” meets “Halt and Catch Fire.” Catch it live Wednesdays 4-5 PST. For more a16z Clubhouse shows, visit a16z.com/clubhouse.

Host Paul Laudicina interviews Richard Edelman, CEO of communications firm Edelman and creator of the Edelman Trust Barometer. They discuss how public trust in government and business is evolving during the COVID-19 pandemic and through our current period of racial unrest and protest in the US. Coronavirus: A World Transformed is produced by the Global Business Policy Council at Kearney, a think tank deciphering today's biggest changes and their effects on global business. Learn more at kearney.com/gbpc .

FEATURED GUESTS Richard Edelman Richard Edelman is the CEO of Edelman, a global communications firm. The firm was named to Advertising Age's 2019 A-List and was honored as "PR Agency of the Decade" by both Advertising Age and The Holmes Report. Richard has extensive experience in marketing and reputation management, having led assignments with major corporations, NGOs, and family businesses in over 25 industries worldwide. He has counseled countries in every region of the world on economic development programs. As the creator of the annual Edelman Trust Barometer, Richard has become one of the foremost authorities on trust in business, government, media, and NGOs. In 2020, Richard was inducted into the American Advertising Federation's Advertising Hall of Fame. In 2019, he was named the PR Agency Professional of the Past 20 Years by PRWeek and was inducted into the publication's Hall of Fame; in 2014, he was inducted in the Arthur W. Page Society's Hall of Fame. Richard is regarded as an industry thought leader and has posted weekly to his blog since 2004. He serves on the Board of Directors of the Ad Council, the Atlantic Council, the Children's Aid Society, the Gettysburg Foundation, the 9/11 Museum, and the National Committee on US-China Relations. He is a member of the Civic Committee of the Commercial Club of Chicago, World Economic Forum, and PR Seminar. Richard earned his M.B.A. from Harvard Business School in 1978 and a Bachelor of Arts from Harvard College in 1976. RELATED RESOURCES Barry, John M.. The Great Influenza: The Story of the Deadliest Pandemic in History . Penguin Random House. The 2020 Edelman Trust Barometer Spring Update: Trust and the Covid-19 Pandemic . May 5, 2020, Edelman. Edelman, Richard. “ The Great Influenza .” May 13, 2020, Edelman. NACD Resource Center: Responding to the COVID-19 Crisis The world remade by COVID: Planning scenarios for resilient leaders . Deloitte.

The Holmes Report's Arun Sudhaman catches up with Richard Edelman at the 2015 Cannes Lions Festival, to discuss the PR industry's presence at the event. Edelman also responds to his agency's heightened media profile over the past year, and comments on the ongoing investigation into the firm's China operation. Separately, Sudhaman sits down with H+K Strategies content and publishing head Vikki Chowney to discuss the highs and lows from this year's Cannes festival, and the marketing trends worth watching.