Bryan Adams

In this episode of the High Performance Man Podcast, host John Fayocavitz sits down with Bryan Adams, CEO of HappyDance, to discuss the mindset, discipline, and personal growth required to build a successful business over a 20-year entrepreneurial journey. Bryan shares powerful lessons on overcoming fear, battling imposter syndrome, setting bigger goals, and how stepping outside his comfort zone through stand-up comedy transformed both his confidence and company. He also opens up about the importance of routines, health, balance, and surrounding yourself with the right people while scaling HappyDance into a company that works with global brands like Nike, Apple, Uber, and HubSpot. This show is sponsored by The Prime Performance Method. The Prime Performance Method is designed specifically for high performing men who have achieved success in their careers, but feel like their body and energy have taken a hit along the way. I help busy professional men regain strength, lose weight, and feel years younger within six weeks, without long workouts, extreme dieting, or disrupting their demanding schedules. For more than 20 years, I have worked with driven men who wanted results that actually last. Not quick fixes. Not fads. But sustainable systems that fit into real life. If you are a high performing man who wants to feel as strong and energized as you are successful, direct message me on LinkedIn here: https://www.linkedin.com/in/johnfayocavitz/

The TRUTH Brand Storytelling Framework for Hiring, With Bryan Adams How do you build an employer brand that attracts the right candidates and repels the wrong ones? Bryan Adams — CEO of HappyDance, founder of Ph.Creative, and employer brand strategist behind iconic campaigns for Nike and Apple — says the answer is simpler and harder than most organizations expect: tell the truth. In this episode of the Business of Story, host Park Howell sits down with Bryan to unpack the TRUTH Framework — a five-step storytelling structure that goes beyond AND, BUT, THEREFORE to help organizations find and tell the honest story that makes top talent choose them. You'll discover: • Why the truth your audience most needs to hear is more powerful than the truth you're most comfortable telling • How being "nice" is destroying your culture — and why radical candor is the kinder choice • What Bryan learned building employer brands for Nike, Apple, and VF Corporation — and how those lessons apply to organizations of every size • How HappyDance uses AI-powered conversational navigation to turn career sites into candidate experiences — achieving 12% conversion rates against a 3–5% industry standard • Why the StoryCycle Genie® assessment of HappyDance left Bryan saying the results were "spooky accurate" • How to pre-order Bryan's new book, Sell the Truth, at happydance.love/sell-the-truth Bryan Adams is the co-author of Give & Get Employer Branding and the upcoming Sell the Truth. His TEDx talk, Culture Eats Competition for Breakfast, has surpassed 1.4 million views. Connect with Bryan: Website: happydance.love Book pre-order: happydance.love/sell-the-truth LinkedIn: linkedin.com/in/bryanadams Subscribe to the Business of Story podcast for weekly episodes on the art and science of strategic business storytelling.

Ever wondered what Formula One racing and career websites have in common? More than you might think, according to Bryan Adams, CEO and founder of Happydance, who recently joined Bill Banham on the HRchat Show to discuss an innovative new campaign that's bringing F1-inspired competition to the talent acquisition space. The " Careers Site Grand Prix " pits career websites against each other, measuring their performance in speed, accessibility, and SEO – creating an F1-style leaderboard complete with weekly podiums and seasonal champions. This timing perfectly aligns with Formula One's 75th anniversary celebrations and the iconic Silverstone Grand Prix. Bryan, a two-time bestselling author with 20 years in employer branding and a past guest on our sister show, the People and Performance Podcast , shared a startling statistic that frames the entire conversation: for every second past three seconds that your career website takes to load, you lose 10% of your audience. "You're not up against other career websites," Adams explains. "You're up against Amazon and Netflix, TikTok and Instagram" – platforms that have dramatically reduced our patience for digital experiences. The parallels between F1 and talent acquisition run deep. Just as racing teams seek marginal gains through precise optimization and teamwork, organizations must optimize their career sites across multiple dimensions – load speed, accessibility, mobile responsiveness, and personalization – to create winning candidate experiences. As more candidates browse and apply for jobs on mobile devices, meeting them where they are becomes increasingly critical. What's refreshing about Bryan's approach is his emphasis that creating high-performing career sites isn't just about having Fortune 100-level resources. It's about getting fundamentals right, measuring what matters, and using data to drive continuous improvement, much like successful F1 teams. When asked which F1 team Happydance resembles, Bryan bypassed the obvious powerhouses to identify with teams that "are constantly punching above their weight, constantly relying on ingenuity, creativity, teamwork, new innovation." Want to see how your organization's career site measures up? Visit gp.happydance.love to enter the competition, or connect with Brian Adams directly on LinkedIn. Support the show Feature Your Brand on the HRchat Podcast The HRchat show has had 100,000s of downloads and is frequently listed as one of the most popular global podcasts for HR pros, Talent execs and leaders. It is ranked in the top ten in the world based on traffic, social media followers, domain authority & freshness. The podcast is also ranked as the Best Canadian HR Podcast by FeedSpot and one of the top 10% most popular shows by Listen Score. Want to share the story of how your business is helping to shape the world of work? We offer sponsored episodes, audio adverts, email campaigns, and a host of other options. Check out packages here . Follow us on LinkedIn Subscribe to our newsletter <a href='https://www.eventbrite.ca/o/h

Today’s HR L&D podcast is brought to you by Deel, the all-in-one global-first people platform. Learn how to streamline payroll for your global team with our comprehensive checklist to help ensure compliance and increase efficiency. Learn more: https://www.deel.com/lp/forrester-global-payroll-study/?utm_medium=sponsored-newsletter&utm_source=nickday&utm_campaign=ww_engage_download_nickday_sponnewsletter_payrollnewsletter-forresterreport-dec24_gp_all&utm_content=engage_gp_sponnewsletter_forresterreport-sponnews400-fin_en -------------------------------------------------------------------------------------- In this episode of The HR L&D Podcast, host Nick Day sits down with Bryan Adams, CEO of HappyDance and a leading authority on employer branding. Bryan, co-author of Give & Get Employer Branding, shares groundbreaking insights on how organizations can craft a compelling Employer Value Proposition (EVP) that not only attracts but also retains the right talent. What You’ll Learn in This Episode: - What is an EVP? (And why every company already has one—even if they haven’t designed it!) - The Give & Get approach: How to build a two-way value exchange that resonates with employees - The biggest mistakes companies make when crafting an EVP (and how to avoid them) - The role of leadership in employer branding: Why EVP must start at the top - How storytelling transforms talent attraction and engagement - The future of employer branding: Trends, technology, and the power of organic content Key Takeaways from Bryan Adams: - Transparency and authenticity are key to building trust with employees - Employer branding is more than just a recruitment tool—it’s a retention strategy - Storytelling makes your employer brand memorable and impactful - Employer branding should be treated with the same importance as corporate branding Don’t forget to like and subscribe for more expert insights on leadership and HR strategies! --------------------------------------------------------------------------------------------------------------------------- Find your ideal candidate with our job vacancy system: https://jgarecruitment.ck.page/919cf6b9ea Sign up to the HR L&D Newsletter - https://jgarecruitment.ck.page/23e7b153e7 Connect with Bryan: https://linkedin.com/in/bryanadams1 Connect with Nick Day: https://www.linkedin.com/in/nickday/ Of course, if you are an HR or L&D professional listening to this podcast and you have an HR, HRIS or L&D related vacancy that you would love some specialist HR recruitment support with – please also get in touch with me! I would love to help show you what a great HR recruitment experience feels like! You can reach out to me directly at nick@jgarecruitment.com or give me a call – 01727800377. Thanks for listening folks – I look forward to bringing you the next episode of the HR L&D Podcast real soon! -------------------------------------------------------------------------------------- (00:00) Intr

Welcome back to the Real Life Leadership Podcast! Today, we're talking to Bryan Adams about How to hire the right people for the right job? Bryan Adams is the founder and CEO of Ph.Creative, an employer branding agency helping companies attract top talent. Ph.Creative works with brands to distill and express clear, authentic employee value propositions in order to enhance the applicant experience and retain candidates. Bryan is also the best-selling author of Give and Get Employer Branding: Repel the Many and Compel the Few with Impact, Purpose, and Belonging, in which he discusses the ins and outs of employer branding, as well as the philosophy and methodology behind his work. Bryan and Roy discuss the integral role of brand reputation in talent attraction, the importance of culture and citizenship within a company, recent recruitment trends, and much more. Enjoy! - Connect with Bryan Adams: https://www.happydance.love/ Order Chantel's Book, One Meal And A Tasting: https://chantelrayway.com/onemeal/ Join CanZell HERE: https://joincanzell.com/ Check out the CanZell Cloud HERE: https://canzellcloud.com/ Claim Your Free Ticket For The Grow And Scale Now Summit! https://growandscalenow.com/ Chantel: https://www.instagram.com/thechantelray/ For more resources, visit http://www.reallifeleaders.com/podcast Have a leadership question you want answered? Email podcast@reallifeleaders.com and you might even be in an episode!

In this episode of the Digital Adoption Show, host Abhirami Prakash interviews Bryan Adams, the CEO of Ph.Creative, a renowned employer branding agency. With over 19 years of experience, Bryan shares his insights into shaping employer branding strategies for major industry players like Apple and American Airlines. Bryan emphasizes the importance of employee branding and the employee value proposition (EVP) in attracting and retaining talent. He stresses the need for organizations to understand the evolving work culture and future of work trends to remain competitive. Bryan's leadership insights revolve around effective leadership communication and talent retention strategies. He advocates for clear communication of expectations and challenges within the workplace and believes in engaging and inspiring teams through storytelling. Regarding employee engagement strategies, Bryan highlights the importance of strategic alignment and transparent communication, especially in navigating challenges like the shift back to office work and the impact of AI on job roles. In measuring the success of employer branding efforts, Bryan suggests metrics such as quality of hire, employee happiness, and regrettable loss. He also advises aligning employer branding strategies with existing business priorities and metrics. For developing or refreshing an employer brand, Bryan recommends research and listening to employees through surveys, interviews, and focus groups to align the EVP with the organization's current direction and needs. Overall, Bryan's insights provide valuable guidance for companies seeking to navigate the complexities of employer branding in today's dynamic work environment. Subscribe to The Digital Adoption Show: Spotify: https://spoti.fi/3W7uoul Apple: https://apple.co/4cD0Ewo Website: https://bit.ly/3XWXtew

TROLL PATROL Why it's important for busy veterans to make time for volunteering in the veteran community. ZERO CHAT THIRTY Army veteran Bryan Adams, who famously appeared in the 2008 IAVA Ad Council PSA "Alone", shares how his advocacy for veteran services on college campuses, his experience as a Pat Tillman Foundation Scholar, and his own recovery from combat wounds and PTSD led him to his position as Assistant Director of Rutgers University Office of Veteran and Military Programs and Services. Adams discusses how his position allows him to help other veterans as they navigate transition from the military and using their GI Bill benefits. SCUTTLEBUTT Remembering "Thunder Throat" the Army veteran known for movie trailer voiceovers Love, American Legion Style – a Valentine's Day truer than the Red, White and Blue. Turtle Power - history of American submariners Special Guest: Bryan Adams. Links: Watch video of this episode on YouTube Join The American Legion The American Legion and Wellcare Medicare Advantage plans for Legionnaires | Wellcare Home | Office of Veteran and Military Programs and Services Watch the 2008 PSA - Alone Building The Next Generation Of Leaders | Pat Tillman Foundation Active Minds - Changing the conversation about mental health Be the One | The American Legion Don LaFontaine - Wikipedia Utah’s department commander, president truly make up a Legion Family | The American Legion “Turtle” Submarine | Connecticut River Museum

Effective employer branding is not just about attracting candidates but also about retaining existing employees. A positive work environment and reputation increase employee satisfaction and reduced turnover. As a recruiter, how can you partner with your client companies to achieve employer branding objectives? To answer this question, I am delighted to have a very special guest, Bryan Adams, CEO and founder of Ph.Creative, an award-winning employer branding agency with offices in Liverpool, London, San Diego, and Auckland. Bryan shares insights and strategies on creating an effective storytelling framework to apply this branding philosophy: repel the many and compel the few. Bryan helps his clients define their essence as a company, both in its uniqueness and what it stands for, and then crafts and aligns those aspirations with the people his clients are looking to attract. They’ve worked with famous brands such as Apple and Nike. He is also a two-time best-selling author. His latest book is Give & Get:Repel the Many and Compel the Few with Impact, Purpose, and Belonging. He has written for the Harvard Business Review, Inc.com, the Entrepreneur magazine, and has been featured in Forbes. Episode Outline and Highlights [02:22] How Bryan launched his branding agency. [05:45] DIscussion on employer branding and the philosophy of attracting the right people. [13:01] Roadmap in helping your client attract the right people. [18:02] What are the components of a good employer brand? [27:41] Bryan gives us key stories from his book, Give & Get Employer Branding. [30:36] What mistakes do companies make concerning employer branding? [37:31] How can recruiters partner with their client companies in achieving the objectives of employer branding? [43:00] Book recommendations and references on storytelling. [48:10] Employer branding case studies on small to medium-sized businesses. Repel the Many and Compel the Few - A Guide on Employer Branding Recruiters are ambassadors of their clients. Understanding the employer brand of the company they represent is crucial to attracting the right candidates. Effective employer branding is critical for attracting, engaging, and retaining top talent. It goes beyond just salary and benefits; it encompasses the company's values, culture, work environment, opportunities for growth, and overall employee experience. Contrary to the notion that the correct branding should attract as many candidates as possible, Bryan believes that doing it right should only compel a few, well-screened candidates. He said: “And it's interesting still in a recent survey, 70% of employer brand leaders still cite an increase in volume of applicants and traffic to their career site as a success metric when delivering an employer brand. I've never met a TA leader, a talent attraction leader who just wants more applicants, more noise, more admin, and more work to get to the people who are ideally matched.” Bryan shared case studies of corporations and small-medium businesses they worked with and how the right employer branding worked well to find the right people. Bryan pretty much defined the right approach to branding when he said “The idea is, if you're confident and clear enough to know your culture and what it takes to drive the organization forward, and you also can answer some fundamental questions of not just why people join, but why they stay, then you can craft a gi

Every business wants to onboard top talent, but are we actively positioning our organizations as the type of place people want to work, or are we letting that crucial element slip through the cracks? For most businesses, the latter is true. The reality is, we don’t do enough to entice talented would-be recruits, and in today’s world, where salary alone just isn’t enough to impress, not being clear on what sets us apart from our competitors will only put us on the back pedal. So, how can we get more intentional about creating a brand identity that resonates with our ideal employees? In this episode, Founder and CEO of Ph.Creative, Bryan Adams shares how to build the kind of company the workforce is lining up to join. "As an employer, you have to know exactly who you are and what you’re looking for." -Bryan Adams Three Things You’ll Learn In This Episode -The factors most likely to attract top performers What are our ideal recruits looking for in a new position, and how can we be the ones to give it to them? -Why our interview process is more crucial than we think Could an ineffective interview system actually cost us business, as well as the potential to onboard top recruits? -How to continually attract the A-players What can we do to entice top talent both now and in the long term? Guest Bio- Bryan Adams is the Founder and CEO of leading employer brand agency, Ph.Creative. A two-times bestselling author, Bryan is also a podcaster and specialist speaker, passionate about getting his audiences to think differently. Bryan is widely renowned as an employer brand thought leader, and has worked alongside some of the world’s best-known brands to reshape their image over the years. To find out more, go to: https://www.ph-creative.com/ https://www.linkedin.com/in/bryanadams1 https://www.amazon.com/Give-Get-Employer-Branding-Belonging-ebook/dp/B084ZCJWTJ https://www.amazon.com/gp/product/099555949X/ref=dbs_a_def_rwt_bibl_vppi_i1 You can also contact Bryan directly at: bryan@ph-creative.com Learn More About Your Host: Co-founder and Managing Partner for Northstar Group, Craig is focused on recruiting senior level leadership, sales and operations executives for some of the most prominent companies in the aviation and aerospace industry. Clients include well known aircraft OEM’s, aircraft operators, leasing / financial organizations, and Maintenance / Repair / Overhaul (MRO) providers. Since 2009 Craig has personally concluded more than 150 executive searches in a variety of disciplines. As the only executive recruiter who has flown airplanes, sold airplanes AND run a business, Craig is uniquely positioned to build deep, lasting relationships with both executives and the boards and stakeholders they serve. This allows him to use a detailed, disciplined process that does more than pair the ideal candidate with the perfect opportunity, and hit the business goals of the companies he serves.

The A Better HR Business podcast looks at how consultants and tech firms in the broad Human Resources field grow their businesses; and how they help employers get the best out of their people. Today we're joined on the show by Bryan Adams, co-founder and CEO of Ph.Creative, an international employer brand agency. In a wide-ranging discussion, Bryan and I talked about: ☑️ How can organizations attract and retain the most talented candidates - and the best additions to their culture? (The answer may surprise you. The most effective employer brands don’t attract candidates; they repel them). ☑️ The importance of creating an emotional connection between your company, your people, and your talent pool. When you get that right, you can turn the entire workforce into advocates and alumni. ☑️ How and why Bryan founded Ph.Creative in the employer branding space. ☑️What Ph.Creative does for employers and how it has grown to become an international business. ☑️ Bryan's advice on how to grow a successful business in the HR sector Thanks, Bryan! For show notes and to see details of our previous guests, check out the podcast page here: www.GetMoreHRClients.com/Podcast WANT MORE CUSTOMERS OR CLIENTS? Want more clients for your HR-related consultancy or HR Tech business? Check out the HR Business Accelerator: www.GetMoreHRClients.com/Services . WANT TO START AN HR BUSINESS? Want to launch your own consulting business in the broad Human Resources sector? Check out: www.GetMoreHRClients.com/Start for resources.