Paris ChildressEvery podcast appearance, updated as new ones drop

This video explains which digital marketing strategies businesses seeking AI search visibility should focus on in 2026 to improve brand positioning, citation presence and share of voice across AI models. James Dooley and Paris Childress start with KPI tracking because tracking prompts, citation data and share of voice shows which sources win AI visibility and where a brand needs to appear. They cover brand SEO, AI visibility and Google Business Profiles because stronger search presence improves trust and conversion rates. The discussion also explores organic SEO, organic social media and paid social ads because consistent visibility across search...

This video explains which digital marketing strategies businesses investing in AI visibility should focus on in 2026 to improve search presence, enquiry attribution and conversion rates. James Dooley and Paris Childress start with KPI tracking because AI visibility is probabilistic, so monitoring a representative set of prompts and asking buyers how they heard about you is the clearest indication that your efforts are working. They cover brand SEO, AI visibility and Google Business Profiles because stronger search presence improves trust and conversion rates. The discussion also explores organic SEO, organic social media and paid social ads because consistent...

This video explains which digital marketing strategies businesses tracking AI search visibility should focus on in 2026 to improve AI search presence, enquiry attribution and content performance. James Dooley and Paris Childress start with KPI tracking because AI visibility is probabilistic rather than deterministic, so a representative set of prompts across ICPs and funnel stages, alongside asking customers how they heard about you, gives a directional measure of whether efforts are working. They cover brand SEO, AI visibility and Google Business Profiles because stronger search presence improves trust and conversion rates. The discussion also explores organic SEO, organic...

This video explains which digital marketing strategies businesses tracking AI search visibility should focus on in 2026 to improve AI visibility measurement, enquiry attribution and content-led execution. James Dooley and Paris Childress start with KPI tracking because directional AI visibility trends and self-reported attribution reveal whether marketing efforts are genuinely working. They cover brand SEO, AI visibility and Google Business Profiles because stronger search presence improves trust and conversion rates. The discussion also explores organic SEO, organic social media and paid social ads because consistent visibility across search and social supports long term growth. PPC is analysed in...

This video explains which digital marketing strategies GEO and AI search agencies should focus on in 2026 to improve AI search visibility, accurate brand positioning and share of voice across large language models. James Dooley and Paris Childress start with KPI tracking because tracking citation presence and share of voice across tracked prompts shows which strategies are actually moving the needle in AI search. They cover brand SEO, AI visibility and Google Business Profiles because stronger search presence improves trust and conversion rates. The discussion also explores organic SEO, organic social media and paid social ads because consistent...

The reality is that shortly, easily within the next year, all the major advertising platforms, along with Apple, are making significant changes driven by Privacy to how marketers are going to be able to advertise. Meet Paris Childress, the CEO of a SaaS growth marketing agency, Hop Online. He is also the host of the Paris Talks Marketing podcast. In this episode, Paris shares his thoughts on the future of a digital marketing agency like Hop Online. First, one central solution pillar of digital marketing agencies soon needs to be data science. The second is performance marketing, and the third pillar for the future model of digital marketing agencies is performance creative that provides the fuel for those performance campaigns. Tune in and enjoy!