Venus Williams

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Welcome to Digital Doorways. I’m Jason Siegel , founder of Bluetext , where we work with CEOs at moments that matter most—rapid growth, category disruption, leadership transition, and exit—using brand and positioning to drive enterprise value and reduce risk. Today’s guest is Neel Premkumar , an entrepreneur who has built, scaled, and exited brands inside one of the most competitive consumer categories in the world. One of his most visible partnerships is Happy Viking , which he co-founded with Venus Williams. Venus brings uncommon credibility to that partnership—a seven-time Grand Slam singles champion, fourteen-time Grand Slam doubles champion, and Olympic gold medalist—and that credibility helped establish early trust and relevance in a crowded wellness market. The larger story, though, is Dyla. Neel founded Dyla Brands and grew it into a multi-brand platform behind STUR and FORTO, scaling to national distribution and more than a billion dollars in cumulative revenue. In 2025, Neel sold the broader Dyla portfolio to Keurig Dr Pepper —a moment that required disciplined decisions around brand architecture, positioning, and what truly drives enterprise value under scrutiny. On Digital Doorways, we unpack how CEOs manage inflection points like this—how brand becomes a control system during change, how positioning creates leverage in growth and exit scenarios, and how leaders decide what to scale, what to sell, and what to keep when the stakes are real. QUESTIONS TODAY INCLUDE... What was the core market insight that drove you to launch Dyla Brands, and how did that shape your early positioning strategy? How did you balance innovation and focus when developing distinct brands like STUR and FORTO within one company? What were the biggest brand positioning challenges you faced before achieving national distribution, and how did you overcome them? How did you define and communicate Dyla’s brand promise across channels — retail, direct-to-consumer, and partnerships — to build consumer trust? In markets dominated by legacy competitors, what strategic levers did you use to differentiate your products? How did Dyla’s brand positioning evolve as consumer preferences shifted toward wellness and functional beverages? What role did data and consumer insights play in refining your positioning strategy over time? As CEO, how did you prepare your leadership team and organization to respond to external pressures like supply chain disruptions or shifting retail dynamics? What decisions were most critical in maintaining brand integrity during periods of rapid growth? How did you balance short-term performance metrics with long-term brand equity goals? How did you embed a culture of innovation and agility into the organization so that brand strategy could evolve with the market? What practices did you rely on to maintain alignment across teams as Dyla expanded product lines and categories? What leadership lessons helped you shift from founder/operator to executive preparing the business for acquisition? How did your partnership with KDP evolve over time, and what strategic decisions helped preserve Dyla’s brand identity within that relationship? What were the most significant learnings in integrating Dyla products into large-scale distribution ecosystems? How did you ev

In the latest episode of The Victory Degree, Nik sits down with the former #1 doubles tennis player in the world: Rajeev Ram. Rajeev's resume is impressive: 6 time major champion, 3 straight US Open titles, and doubles silver with Venus Williams at the 2016 Summer Olympics. But even more impressive was the advice he shared on how to live a happier and more fulfilled life. The conversation spans multiple topics including: how to maximize longevity, life lessons from tennis, and an exclusive Venus Williams story. Please enjoy! TIMESTAMPS: (0:00) Rajeev's background and introduction (1:18) What are you most proud of? (2:02) Where and how did your love for tennis begin? (3:29) What role should parents play in a young athlete's life? (5:30) The moment Rajeev realized he could make money playing tennis (6:47) The benefits and drawbacks of a coach (10:03) Why Rajeev made the decision to focus solely on doubles tennis (11:51) Brown Sampras (13:22) How Rajeev wants people to remember him (14:34) Where Rajeev's habit of continuous self-improvement stems from (17:53) How to handle self-doubt and build self-confidence (20:41) How to stay motivated and more present in key moments (25:04) The attention to detail required to win at the highest level (28:12) How to develop mental strength and the constant battle with our own thoughts (30:12) How Rajeev deals with negativity during a tennis match (33:23) Rajeev's greatest source of pressure (34:17) Playing with Venus Williams (39:18) The relationships between players on tour (40:56) Life as a public figure (42:13) Highest and lowest moments in Rajeev's career (43:57) How Rajeev has managed to stay on top of his game at the age of 39 - a discussion on longevity (47:14) Rajeev's solution to get American tennis back on top (49:18) The art of sacrifice and is it required? (51:03) Life lessons from tennis (51:58) Rajeev's plans after tennis and the Rajeev Ram Foundation (53:31) Rajeev's routine during the tennis offseason (54:46) Rajeev's life advice Connect with Rajeev: Twitter: https://twitter.com/RajeevRam Instagram: https://www.instagram.com/rajeevram318/ Rajeev Ram Foundation: https://rajeevramfoundation.org/ Connect with Nik: Instagram: https://www.instagram.com/nikatanackovic/ Twitter: https://twitter.com/Nik_Atanackovic

Watch the video: https://lifeminute.tv/home-and-family/video/venus-williams-joins-dove-and-nike-launch-body-confident-sport-coaching For the first time ever, Dove—the world’s largest provider of self-esteem and body confidence education, has teamed up with Nike—the biggest champion of athletes and sports, to launch the Body Confident Sport coaching program. It’s the first-of-its-kind, scientifically proven set of coaching tools to build body confidence in kids ages 11-17. Tennis champion and entrepreneur Venus Williams has joined Dove to help raise awareness of the new program . The initiative spurred from a recent survey conducted by the two brands found that 45% of teenage girls drop out of sports globally—at twice the rate of boys—due to low body confidence as the most prominent factor. The survey also found that 83% of girls in the U.S. say their coach was the reason they felt more confident, and 61% of girls would be interested in hearing from coaches about body confidence education. Further, 69% of girls said they would be more body confident if they had stayed in sports longer. Co-developed by the two brands, in partnership with world-renowned experts, including the Centre for Appearance Research (CAR) and the Tucker Center for Research on Girls & Women in Sport, Body Confident Sport addresses new findings on how the sports environment impacts girls' body confidence and self-esteem. The Body Confident Sport online coaching tool is proven to reduce self-objectification and increase body esteem. It will be delivered through a global network of organizations in schools and sports clubs. Dove says they are proud to team up with a like-minded brand like Nike to take action towards a more equitable future for girls—on and off the field. To learn more, visit dove.com/confidentsports .

Since winning both Wimbledon and the US Open in 2000, Venus Williams has been a major force in the history of tennis. Outside of that, she has a number of other ventures including her own interior design firm. Madison asks her about her career and what Venus does mentally to set herself up to achieve great things. See omnystudio.com/listener for privacy information.

GhostBed is collaborating with legendary tennis champion, entrepreneur and health advocate, Venus Williams on a collection of performance mattresses designed by Williams that will later expand into a full sleep solutions and home furnishings lineup.

It’s good to have celebrity boosting your brand. That’s what self care wellness brand Asutra, which sells products like soaps, sleep aids and anti-aging serums, learned when Venus Williams reached out to the company asking how she could be involved. After some meetings, Williams became the chief brand officer and the company’s most prominent spokesperson. “She talks a lot about active self care and Asutra in the press and on social and makes big announcements for us,” said CEO Stephanie Morimoto on the Modern Retail Podcast. She added, “we obviously did not set out to have a celebrity partner -- we frankly would not have done it if Venus had not come to us.” Celebrity spokespeople aside, Asutra has had a wild few years. In 2018, Morimoto bought the company, which first launched in 2015. She described the original owners as “serial entrepreneurs” who put the business up for sale when she was looking for her next business venture. At the time, Asutra sold most of its products on Amazon, and she believed she could help transform it into a DTC wellness player. Part of that has been about rebranding the company as “active self care,” as she described it. Another big part has been on diversifying channels. “Our big focus as a team has been to diversify our revenue channels so that we’re not so reliant on Amazon,” Morimoto said. “Hopefully, depending on how a couple of retail partnerships go this year, we’ll probably go from 99% Amazon to about 60% Amazon -- with a good chunk coming from retail, and then also from what we consider DTC, which is our own website.” Retail has certainly been an interesting nut to crack. Asutra’s first major retail partnership was with CVS. While it gave the brand widespread distribution, Morimoto learned a few things about matching customers with products. “People mostly go to CVS to fulfill their prescriptions and use the pharmacy,” she said. So it was hard to catch shopper’s eyes when they weren’t necessarily thinking about self care products. But one recent retail partnership is proving to work better: Target. “We just launched in Target about a month ago, which has been awesome,” she said. “Target was really our holy grail goal.” Now, the focus is on making the Target partnerships work, as well as inking more retailers as well. Two new retailers Asutra is working with are Athleta and Grove Collaborative. But, for now, she’s thinking about making current partnerships work. “The rest of the year, we’re really focused on making Target a success so that we can continue to grow with Target over the next couple of years,” Morimoto said

Asutra owner and CEO Stephanie Morimoto joins Angela to talk about her company's self-care mission which includes pain and stress relief, how she got started with the company, how her partnership with Tennis icon Venus Williams came to be, the benefits of yoga, her favorite products at Asutra, and more. Visit Austra.com to learn more and to check out their amazing products!

In this episode of Support is Sexy , hear about Stephanie Morimoto's journey to becoming the CEO of Asutra and entering into a business partnership with tennis superstar Venus William. Whether you're starting, growing, selling, or buying a business, there are amazing lessons for any entrepreneur, like how to raise your own self-awareness and build your brand's story, in this episode of Support is Sexy . Elayne Fluker Elayne Fluker is author of the new book, "Get Over 'I Got It': How to Stop Playing Superwoman, Get Support and Remember that Having It All Doesn't Mean Doing It All Alone." As host of the SUPPORT IS SEXY podcast, she interviews more than 500 successful women entrepreneurs around the world, who share inspiring, true stories of the ups and the downs of their entrepreneurial journeys. Elayne is also founder of SiS.Academy , an online learning platform for women entrepreneurs. For more information about Elayne Fluker, please visit elaynefluker.com . Thank you for listening! About our Guest: Stephanie Morimoto is Owner and CEO of Asutra , a brand of clean, accessibly priced wellness products for active self care. Before Asutra, Stephanie worked for two national education organizations, generating $500 million in revenue and growing them 3-4 times their size. She's passionate about working with smaller businesses and women entrepreneurs. Asutra has been featured on Good Morning America, People Magazine, and Oprah Magazine. Insight from this episode: How Stephanie went from loving a brand to owning that brand, and knowing if this the route for you. Tips for networking in order to achieve your business goals. What you must look for when you're in the market to buy a business. An inside look at what it's like working in business with elite athlete Venus Williams. Quotes from the show: "Frankly, a lot of the structures and systems that exist keep black and brown people out of the economy. A lot of folks don't have access to banking or other financial services they need to build the enterprise they want or even just build the life they want… we existed to be an alternative to folks." –Stephanie Morimoto Support is Sexy Ep. #751 "I just knew myself… I knew that I was the type of person who loved taking something that had proof of concept and growing it to scale, but I'm not a start-up person." –Stephanie Morimoto Support is Sexy Ep. #751 "Know your strengths and make them even stronger." –Stephanie Morimoto Support is Sexy Ep. #751 "Especially today, people really want to connect with something they feel has purpose, that they feel proud to support" –Stephanie Morimoto Support is Sexy Ep. #751 "We as women are constantly taking care of other people-- often at our own detriment, we put ourselves last. But actually if we're going to be our best, we have to put ourselves first." –Stephanie Morimoto Support is Sexy Ep. #751 Stay Connected: Elayne Fluker Website: elaynefluker.com Twitter: @elaynefluker Facebook: Elayne Fluker Instagram: @elaynefluker LinkedIn: Elayne Fluker Youtube: Elayne Fluker <

I was at a DC Nightclub and Venus Williams showed up to party. She made quite the impression on people. I'll discuss that and a bunch more - on the inside!! Join me. Special Offer For Over 40 Men! Click Here: https://www.theover40mensguidetofitness.com/ --- Support this podcast: https://podcasters.spotify.com/pod/show/lee-smith47/support