Dominic Lawson

Episode Title: How To Take New Ground In this episode, we talk to Adrian Koehler (Executive Coach & Entrepreneur) as we discuss lessons from 2020, how he coaches his clients and his podcast. Check out his website and his podcast **More On Adrian** Adrian is a leadership engagement expert. He trains and coaches executives and entrepreneurs in the art and science of personal engagement for themselves, their teams and clients in order to create new, unprecedented results and experience fulfillment in their work. In the process of developing his craft he has worked in multiple contexts: Fortune 500 organizations, Multinationals, Higher Education, Start-Ups, and Healthcare. Over the last decade his passion for human performance has taken him around the globe to partner and serve organizations that are committed to being their best in making a difference in the world. He has trained and developed leaders at NIKE, Virgin Hyperloop One, Herschel Supply Co., Oprah Winfrey Network, Gavin DeBecker & Associates, Siegel & Gale, UCLA and others. Hectic is an all-in-one business management software built specifically for freelancers who arejust getting started or looking to take their freelance business to the next level. Sign up at gethecticapp.com/thestartuplife Written by: Dominic Lawson Executive Producers: Dominic Lawson and Kenda Lawson Music Credits: **Show Theme** Behind Closed Doors - Otis McDonald **Break Theme** Cielo - Huma-Huma www.funkymedia.agency/calendar

Episode Title: How To Work Backwards In this episode, we talk to Colin Bryar (Co-founder of Working Backwards LLC) as we discuss his new book, his time at Amazon under Jeff Bezos, and the work he and his co-founder Bill Car do at Working Backwards, LLC. Purchase his book Working Backwards here **More On Colin** Colin Bryar joined Amazon in 1998 — four years after its founding — and spent the next 12 years as part of Amazon's senior leadership team as Amazon grew from a domestic (US-only) seller of books to a global, multi-dimensional powerhouse and innovator. Colin served as a Vice President at Amazon, and for two of his years was "Chief of Staff" to Jeff Bezos, AKA "Jeff's shadow", during which he spent each day attending meetings, traveling with, and discussing business and life with Jeff. After Amazon, he and his family relocated to Singapore for two years where Colin served as Chief Operating Officer of e-commerce company RedMart, which was subsequently sold to Alibaba. Colin is co-founder of Working Backwards LLC where he coaches executives at both large and early-stage companies on how to implement the management practices developed at Amazon. Written by: Dominic Lawson Executive Producers: Dominic Lawson and Kenda Lawson Music Credits: **Show Theme** Behind Closed Doors - Otis McDonald **Break Theme** Cielo - Huma-Huma www.funkymedia.agency/calendar to book an interview.

Episode Title: How To Create A Super Bowl Ad In this episode, we talk to Tim Calkins(College Professor & Consultant) as we discuss this year's Super Bowl Ads, his book, and so much more. Be sure to check out TimCalkins.com Purchase his book How To Wash A Chicken: Mastering The Business Presentation **More On Tim** Tim is a marketing professor, author, speaker and consultant. His newest book is a guide to creating and delivering powerful business presentations. It is titled How to Wash a Chicken: Master the Business Presentation . You can read more about the new book here . Tim is Clinical Professor of Marketing at Northwestern University’s Kellogg School of Management. He teaches courses including Marketing Strategy and Biomedical Marketing in the full-time, part-time and international executive MBA programs. He is also co-academic director of the Kellogg on Branding executive education program. He has received numerous awards for teaching excellence. In 2018, he received the Top Professor Award from Germany’s Kellogg-WHU Executive MBA Program. He won the Lawrence G. Lavengood Outstanding Professor of the Year Award, the top teaching award at Kellogg, in 2006 and 2013, making him one of just four people in the award’s more than forty year history to have won it twice. He also received the Sidney J. Levy Teaching Award, two Kellogg Faculty Impact Awards, and the Kellogg Executive MBA Program’s Top Professor Award four times. Poets & Quants included him on its list “Favorite MBA Professors of 2016.” In addition to How to Wash a Chicken, Tim is the author of Defending Your Brand: How Smart Companies Use Defensive Strategy to Deal with Competitive Attacks (Palgrave Macmillan, 2012). Expert Marketer Magazine named Defending Your Brand the 2013 Marketing Book of the Year. He also wrote Breakthrough Marketing Plans (Palgrave Macmillan, 2008 and 2012). He is co-editor of Kellogg on Branding (John Wiley & Sons, 2005) and Kellogg on Branding in a Hyper-Connected World (John Wiley & Sons, 2019). Tim manages Building Strong Brands , a blog on brand strategy. Inc.com, the Web arm of Inc. Magazine, included the blog on its list of “Six Blogs That Can Teach You More Than an MBA.” He has published more than a dozen Kellogg case studies including Crestor, MedImmune: FluMist Introduction and Genzyme: the Synvisc-One Investment Decision . He has authored more than two dozen articles on marketing topics. Tim is an expert on Super Bowl advertising. He created the Kellogg Super Bowl Advertising Review in 2005 and has led the event ever since. Over the past ten years, the program has generated more than five billion media impressions. He has served as a judge for the Word of Mouth Marketing Association’s WOMMY Awards, the Native Creatives Awards and the EthicMark Awards. In addition to teaching at Kellogg, Tim works with major corporations around the world on strategy and branding issues. His recent clients include Eli Lilly, Hearst and AbbVie. He is managing director of Class 5 Consulting, a marketing strategy firm. Tim is frequently cited by the media. He has been quoted in publications including Business Week , The Financial Times , The Wall Street Journal and The New York Times . He has appeared on all of the major television networks. He serves on the board of the Alliance Française de Chicago and completed two terms on the board of the Lycée Français, Chicago’s French-International School. Tim began his career at the consulting firm Booz Allen and Hamilton, where he worked on strategy projects. He joined the marketing team at Kraft Foods in 1991. During his almost 11 years at Kraft, he led brands including Miracle Whip, Taco Bell, Parkay and DiGiorno. He was responsible for the launch of more than two dozen new products. He received his BA from Yale and his MBA from Harvard. Tim lives in Chicago with his wife and three children, and no chickens. Written by: Dominic Lawson Executive Producers: Dominic Lawson and Kenda Lawson Music Credits: **Show Theme** Behind Closed Doors - Otis McDonald **Break Theme** Cielo - Huma-Huma WWW.FUNKYMEDIA.AGENCY

In this episode, we talk to Jordan Babineaux (NFL Veteran & Entrepreneur)as we discuss his journey, his new book, and so much more. Purchase Pivot To Win: How To Win In Life, Sports, & Business Check out The Pivotal Moments Podcast **More On Jordan** Jordan Babineaux transitioned from nearly a decade playing in the NFL to become a sports broadcaster, serial entrepreneur, and business executive. Jordan helps companies, teams, leaders, and youth navigate their pivots. Often partnering with his brother, Jonathan Babineaux, former defensive end for the Atlanta Falcons, Jordan has built several successful businesses, including a film production company and a Seattle-based transportation service. During football season, Jordan maintains his passion for the sport, serving as a TV and radio analyst for the Seattle Seahawks. Jordan holds a Bachelor's Degree in Mass Communication from Southern Arkansas University and earns his MBA from Seattle University in 2021. He and his brother founded the Babineaux Foundation, a nonprofit that gives back to their hometown of Port Arthur, Texas, and supports Lupus research. Jordan lives in Seattle with his wife and three children while squeezing in a round of golf with friends as often as possible. Written by: Dominic Lawson Executive Producers: Dominic Lawson and Kenda Lawson Music Credits: **Show Theme** Behind Closed Doors - Otis McDonald **Break Theme** Cielo - Huma-Huma www.funkymedia.agency

Episode Title: How to Build and Sustain a Successful, Enduring Enterprise In this episode we talk to Rob Lachenauer (Co-founder,Partner & CEO of BanyanGlobal) as we discuss his new book, how he helps family business all over the world, and more. Purchase his book here Checkout his website here **More on Rob** Throughout his career, Rob Lachenauer, a Partner and CEO at BanyanGlobal, has been both a consultant and entrepreneur. As a consultant, he was a Vice President and Director of The Boston Consulting Group from 1995 to 2004 and helped leading multi-national companies, including several family controlled businesses, set and implement growth strategies. He has experience with industrial, distribution, consumer goods, financial, technology, and automotive firms. He has consulted for clients in North America, Europe, Asia, and Australia. With George Stalk, he co-authored a book about competition strategies, Hardball: Are You Playing to Play or Playing to Win, published by Harvard Business School Press in 2004 and subsequently translated into six languages. He currently writes a blog for Harvard Business Review with Banyan Partner Josh Baron. From 2010 to 2012, he was a Partner and CEO of Cambridge Advisors to Family Enterprise, where he worked with leading family businesses around the world and helped grow the firm by more than 70%. As an entrepreneur, Rob co-founded and became CEO of GEO2 Technologies, a material science licensing company that developed, patented, and out-licensed its Cross Linked Microstructure for diesel emissions filter applications. At GEO2, he established the product development and IP strategies, built the technical and business team, raised its capital, and led its license negotiations. Subsequently, he was the founding CEO and Chairman of the Board of Bio2 Technologies, which has developed load bearing bio-active and bio-inert bone scaffolds. Rob holds a BA from Cornell University and an MBA from Harvard University. He is co-inventor on several U.S. patents. He lives with his wife and three daughters in Weston, Massachusetts. Written by: Dominic Lawson Executive Producers: Dominic Lawson and Kenda Lawson Music Credits: **Show Theme** Behind Closed Doors - Otis McDonald **Break Theme** Cielo - Huma-Huma www.funkymedia.agency www.funkymedia.agency/calendar

Episode Title: How To Celebrate, Attack, and Forget Featuring Dr. Jason Selk (Former Director of Mental Training for the St. Louis Cardinals)-The Startup Life In this episode we talk to Dr. Jason Selk (Former Director of Mental Training for the St. Louis Cardinals) as we discuss his new book, mastering the three R's, and so much more. Checkout his website here Purchase his book here **More on Dr. Jason Selk** Dr. Jason Selk ,one of the nation’s premier performance coaches, has worked with business titans and superstar athletes. As Director of Mental Training for the St. Louis Cardinals, he played an important role in the team’s first World Series victory in more than twenty years in 2006, and their second in 2011. Dr. Selk, who earned a Doctorate in counseling and sport psychology at the University of Missouri, is the bestselling author of Executive Toughness, 10-Minute Toughness, Organize Tomorrow Today , and Lead Any Team to Win . Written by: Dominic Lawson Executive Producers: Dominic Lawson and Kenda Lawson Music Credits: **Show Theme** Behind Closed Doors - Otis McDonald **Break Theme** Cielo - Huma-Huma www.funkymedia.agency/calendar

Episode Title: How To Be The Observer Featuring Todd Stottlemyre(Performance Coach & 3-time World Series Winner)-The Startup Life In this episode we talk to Todd Stottlemyre (Performance Coach & 3-time World Series Winner) as we discuss his new novel, what he learned playing in the majors, and more. Check out Todd's website here Purchase his book here **More On Todd** Todd Stottlemyre is a former MLB pitcher, high-performance business coach, bestselling author, keynote speaker, business owner, active investor, and advisor to multiple companies, including a fast-casual poke concept. Each day, he works to help his clients achieve unparalleled success in every dimension of their lives. After a successful professional baseball career where he played on three World Championship teams, Todd came to a crossroads in his life: his father was in critical condition, after battling cancer for decades. Todd flew across the country to be with him, unsure if his father would be alive when he landed. But four days later, his dad walked out of the hospital, still full of energy and ideas for how he wanted to continue to live his life. After this experience, Todd decided to dedicate his life to serving others, taking all he had learned on and off the field, and from his dad, to help people break the chains that were preventing them from living their most optimal lives. This was also the catalyst for writing his first book, Relentless Success (follow this link to download the audio version for free!). In the years since he left professional baseball, Todd pursued a career as a financial advisor who launched his own investment fund, a marketing entrepreneur, and currently is the co-founder and owner of a private equity fund that owns, manages, and oversees a number of companies. Today, he’s built a platform that enables thousands of people every year to live unbounded lives and high-profile businesses to drive unprecedented results. Todd is also a dedicated husband and father of five, living what he coaches every day. Todd’s life-changing, proven methods are based both on his lived experiences and the science of success. His new book, The Observer: A Modern Fable on Mastering Your Mind, published by Made For Success Publishing will be available December 2020. Written by: Dominic Lawson Executive Producers: Dominic Lawson and Kenda Lawson Music Credits: **Show Theme** Behind Closed Doors - Otis McDonald **Break Theme** Cielo - Huma-Huma www.funkymedia.agency/

Episode Title: How To Help The World One Book At A Time Featuring Shannon Bex(Chief Communications Officer of Vooks) -The Startup Life In this episode, we talk to Shannon Bex (Chief Communications Officer of Vooks) as we talk about lessons she learned in 2020, why early childhood literacy is important to her, and what she learned from the music industry. **More about Shannon** Shannon Bex is a nationally acclaimed performing artist as a singer, dancer, choreographer and a multi-platinum recording artist. She left the entertainment industry to co-found Vooks with her brother, Marshall and friend Russell Hirtzel. As Chief Communications Officer, Bex creates, develops, and maintains relationships with authors, illustrators and publishers. She believes in bringing the love of reading to children at a young age! **More about Vooks** VOOKS is a Streaming Platform That’s the Perfect Gift Idea for People Who Have Pre-Schoolers to Third Graders in Their Lives Singer/Reality TV star Shannon Bex, working with her brother Marshall, have created a brand new category in the digital world - they are the founders of the only streaming platform for animated storybooks, VOOKS. Vooks is geared to kids 2-8 with the animated storybooks that feature beloved classics and new releases. A unique aspect to each Vook is that the pacing was created to replicate how a parent reads to their kids. It has read-along text, so the kids can follow along and learn. A streaming education platform -- with more than 1.2 million users in 175 countries -- VOOKS adds movement and sound to original storybook art allowing kids to watch and read their favorite stories. When kids aged 2 – 8 sign on at VOOKS.com they open a world of reading and learning online. Vooks offers a free tier with limited content and a premium tier for $4.99 a month or $49.99 for the year. For each station conducting interviews, Vooks will provide a special code for a 10 percent listener discount off the yearly subscription. Vooks is available via Roku, Apple TV, AndroidTV, Amazon Fire TV, Comcast Xfinity, and as linear channels on both Roku TV and Vizio. Written by: Dominic Lawson Executive Producers: Dominic Lawson and Kenda Lawson Music Credits: **Show Theme** Behind Closed Doors - Otis McDonald **Break Theme** Cielo - Huma-Huma www.funkymedia.agency/calendar

Episode Title: Michelle Seiler Tucker (Founder & CEO of Seiler Tucker Inc.) In this episode we talk to Michelle Seiler Tucker (Founder & CEO of Seiler Tucker Inc.) as we discuss her new book, how to properly value your business, and knowing when to sell. Michelle is the Founder and CEO of Seiler Tucker Incorporated. Michelle has sold hundreds of businesses to date and currently owns and operates several successful businesses. Michelle Seiler Tucker holds the following professional designations and certifications: The Merger & Acquisition Master Intermediary (M&AMI), Certified Senior Business Analyst (CSBA), Certified Business Broker (CBB), Best-Selling Author, and Panelist for M&A Source. Michelle Seiler Tucker is the leading authority on buying, selling, and improving businesses, as well as increasing a business’ revenue streams. Over the past decade Michelle has sold several hundred businesses and franchises. She continues to help buyers from all walks of life buy the American Dream, create financial freedom, be their own boss, and obtain a better quality of life. What makes Michelle a formidable force in her industry is that she closes 98 percent of all offers she writes and, on average, obtains a 20 to 40 percent higher selling price for her clients! Her remarkable track record proves her dedication and persistence. Michelle makes sure the job gets done the right way and the profitable way. Her numbers are impressive, but it is her ability to create win-win situations for her buyers and sellers that guarantees her continued success. Michelle’s mission is to always deliver more than is expected and to increase the odds of more businesses selling for the seller’s desired sell price. She sees opportunity where many are discouraged or have given up by identifying and correcting the top mistakes business owners make. Michelle will fine tune a business into a “well-oiled machine” with the primary objective to sell it for the ultimate value. Through this process, she empowers her clients to afford the lifestyles they have always dreamed of and (most importantly) have always deserved! In addition, Michelle is the award winning and best-selling author of Sell Your Business for More Than It’s Worth . This book details how to enhance the value of a business in order to obtain its optimal selling price. Michelle has received rave reviews from her esteemed colleagues: Bret Michaels (musician, Celebrity Apprentice winner), James M. Lafferty (CEO the Coca Cola Company), Dr. John Gray (New York Times Best Selling Author), Raymond Aaron (New York Times Best Selling Author), and Steven Bradbury (Gold Medal Olympian). In her second bestseller, Think and Grow Rich Today, Michelle details the importance of an entrepreneur’s mindset as it relates to business in order to achieve success. Michelle is passionate about sharing her considerable knowledge and experience with others through her mentoring, training, and partnering programs. These programs have helped many individuals become successful M&A Advisor/Brokers. Michelle has also spoken alongside other prominent speakers: Eric Trump, Kathy Ireland, Mayor Rudy Giuliani, Stedman Graham and more. She makes regular radio and TV appearances including interviews on Fox Business News, Forbes, CNBC, and is featured in INC and USA Magazines. Written by: Dominic Lawson Executive Producers: Dominic Lawson and Kenda Lawson Music Credits: **Show Theme** Behind Closed Doors - Otis McDonald **Break Theme** Cielo - Huma-Huma www.funkymedia.agency

Episode Title: Shelli Brunswick (COO of Space Foundation) In this episode we talk to Shelli Brunswick (COO of Space Foundation) we talk about the space economy, why she mentors people all around the world, and why my daughter can be a chef, astronaut, and doctor. Be sure to check out Space Foundation's website . Follow Shelli on LinkedIn **More On Shelli** As Space Foundation’s Chief Operating Officer, Brunswick serves as a corporate officer, and is responsible for Space Foundation operations, facilities, and processes. Functions reporting to her include education, development/philanthropy, marketing and communication, operations, customer service, information technology, facilities, maintenance, security, and assurance. She has primary responsibility for Space Foundation headquarters, the Space Foundation Discovery Center, operational management of the annual Space Symposium and the Faga Forum on Space Intelligence, and she serves as executive leader of the Center for Innovation and Education, a bold new workforce development initiative. She also oversees government affairs activities in the Washington, D.C., office including relationships with government agencies, other space advocacy organizations and associations, and corporate interests. Brunswick joined the Space Foundation in 2015 after a distinguished career as an acquisition and program management professional for the United States Air Force, and her role as a key leader within the Air Force Congressional Liaison office working both within the Pentagon and on Capitol Hill. She was Defense Acquisition Workforce Improvement Act (DAWIA) certified in Program Management Level III, Financial Manager Level II, and a certified Space Professional Level III by the United States Air Force Space Professional Functional Authority. As a leading role model for women in space, Brunswick speaks at organizations and events around the globe to advance space innovation partnership and collaboration opportunities. Brunswick currently is the Chair of the WIA Foundation and previously served as the Chair of Women in Aerospace (WIA) from 2016–2019. She is one of 35 women from around the world selected as a Space4Women Network Mentor, which is part of the United Nations Office for Outer Space Affairs (UNOOSA). As a mentor, Brunswick shares her expertise, knowledge, and experiences to build environments where women and girls can take their place as active and equal participants in space science, technology, innovation, and exploration efforts. Throughout her career, Brunswick has dedicated considerable time and energy to increasing the leadership capabilities and visibility of women in the aerospace community. In addition to these endeavors, Brunswick serves on the board of directors for Manufacturer’s Edge, strengthening the competitiveness of manufacturers through coaching, training, and collaboration-focused industry programs, and by leveraging government, university, and economic development partnerships. She was elected to the Board of Directors of the Colorado Springs Chamber of Commerce & Economic Development Corporation, providing strategic, mission-based leadership and governance. Formerly, she was a board member for the National Defense Industrial Association (NDIA) Rocky Mountain Chapter. Brunswick graduated summa cum laude from the University of Southern Colorado with a bachelor’s degree in business administration and earned a master’s degree in business administration from the University of Phoenix. She is a Certified Project Management Professional through Project Management Institute and was a Professor of Acquisition Management at Defense Acquisition University. Written by: Dominic Lawson Executive Producers: Dominic Lawson and Kenda Lawson Music Credits: **Show Theme** Behind Closed Doors - Otis McDonald **Break Theme** Cielo - Huma-Huma www.funkymedia.agency/calendar

Episode Title: Farbod Shoraka (CO-Founder & CEO of BloomNation) In this episode, we talk to Farbod Shoraka (CO-Founder & CEO of BloomNation)as we discuss his business, career, and what's next for his company. **More On BloomNation** BloomNation is the world’s largest online flower marketplace showcasing the designs of top artisan florists in thousands of cities nationwide. Unlike other sites, BloomNation doesn’t allow stock images and ensures the arrangement consumers fall in love with is the arrangement received by sending BloomSnaps, photos of the bouquet before delivery. The site offers 100% transparency between the florist and the consumer and cuts out the middleman to bring business back to the heart of the industry. On the florist side, BloomNation provides local flower shops and studios with websites, e-marketing tools, professional floral photo shoots, the ability to showcase their original designs on a platform to be discovered by consumers from across the globe, and more. Written by: Dominic Lawson Executive Producers: Dominic Lawson and Kenda Lawson Music Credits: **Show Theme** Behind Closed Doors - Otis McDonald **Break Theme** Cielo - Huma-Huma Book your interview on Funky media radio www.funkmedia.agency/calendar

Episode Title: Shellye Archambeau (Fortune 500 Board Member & Trailblazing Tech CEO) In this episode, we talk to Shellye Archambeau (Fortune 500 Board Member & Trailblazing Tech CEO) as we discuss her new book, her career, and how her life partner was a game changer in her career. Check out her website and purchase her book here . **More On Shellye** Shellye Archambeau: Fortune 500 board member, Former CEO of MetricStream, Advisor and Author Ms. Archambeau is an experienced CEO and Board Director with a track record of accomplishments building brands, high performance teams, and organizations. Ms. Archambeau currently serves on the boards of Verizon [NYSE:VZ], Nordstrom [NYSE: JWN], Roper Technologies [NYSE: ROP], and Okta [NASDAQ: OKTA]. She is also a strategic advisor to Forbes Ignite and to the President of Arizona State University, and serves on the boards of two national nonprofits, Catalyst and Braven. She is the former CEO of MetricStream, a Silicon Valley-based, governance, risk, and compliance software company that enables corporations to improve their business operations through better risk management across the enterprise. Ms. Archambeau built the company into a global market leader with over 1200 employees serving customers around the world. Under her leadership MetricStream was recognized for growth and innovation over the years and was named in the top 10 of the “Deloitte Technology Fast 50” and named a global leader in GRC by leading independent analyst firms for 9 consecutive years. Ms. Archambeau has over 30 years of experience in technology leading organizations focused on business to business as well as business to consumer. She is a recognized expert in marketing and co-authored, "Marketing That Works: How Entrepreneurial Marketing Can Add Sustainable Profits to Any Sized Company." She has held EVP of Sales and Chief Marketing Officer roles for two public companies and as President of Blockbuster.com, launched the entertainment retailer’s first online presence. She was named the second most influential African American in IT by Business Insider. She was ranked one of the “100 Most Influential Business Leaders in America” by Newsmax and that same year received the NCWIT Symons Innovator Award from The National Center for Women & Information Technology (NCWIT). She is the author of Unapologetically Ambitious: Take Risks, Break Barriers and Create Success on Your Own Terms (Published by HBG Grand Central 10/2020). A book that helps professionals achieve their aspirations and create the life they want. Shellye is also a sought-after speaker on governance, risk and compliance as well as marketing and entrepreneurship. She has guest lectured at Stanford’s Graduate School of Business and The Wharton School of Business. She is a Forbes contributor and has been featured or referenced in major publications such as The Wall Street Journal, The New York Times, and The Financial Times. In her spare time Shellye enjoys exercising, the performing arts, entertaining and cooking. shellyearchambeau.com LinkedIn: Shellye Archambeau Twitter: @ShelArchambeau Instagram: @shelarchambeau Written by: Dominic Lawson Executive Producers: Dominic Lawson and Kenda Lawson Music Credits: **Show Theme** Behind Closed Doors - Otis McDonald **Break Theme** Cielo - Huma-Huma www.funkymedia.agency/calendar to book your interview!